Ever wonder how your favorite snack or drink tastes exactly the same, whether you buy it in New York, Tokyo, or Berlin? It's a bit of a magic trick, and it's also a serious business challenge for the world's biggest food companies.
Global brands face a difficult balancing act: ensuring products are consistently delicious and high-quality around the world while also following a comprehensive and ever-changing set of local regulations. These rules dictate everything from allowable ingredients to the required size of a nutrition label — and they're always changing.
Mastering this balancing act is what this featured Virtual reCONNECT 2025 session, Beyond Borders: Lessons From the Front Lines of Food Manufacturing, is all about.
Join us on Day 1 at 1:35 PM ET for a fascinating panel discussion with Natalja Page — Head of Technical and QA at Five Guys EMEA — and Megan Murphy, Trustwell's Regulatory Team Manager, about how brands can navigate the realities of serving multinational markets.
Natalja brings her cross-regional collaboration bona fides, with expertise in the complex world of food regulations and global supply chains. Together with Megan, this panel will pull back the curtain on how companies manage to keep their brand consistent and trustworthy while also adapting to local rules. They’ll share real-world examples of how Five Guys teams from the U.S., Europe, Asia, and other markets work together to solve these puzzles..png?width=592&height=428&name=reCONNECT%202025%20Session%20Sneak%20Peek%20-%20Beyond%20Borders%20Lessons%20From%20the%20Front%20Lines%20of%20Food%20Manufacturingxt%20for%20FSMA%20204%20Implementation%20%20-%20Natalja%20Page%20%26%20Megan%20Murphy-%20Five%20Guys%20%20(1).png)
The pair will sit down with Lydia Adams—host of the Top 40-rated Food Tech Talk: Supply Chain Insights From Farm to Fork podcast (ranked No. 10 in Food Science)—to dive into the topic and tackle big questions, such as
- What "one spec everywhere" means and where it's likely to break down
- What it takes to keep documentation consistent during handoff between teams
- What near-future regional changes they're keeping on their radar
- What metrics to watch when you want to understand if your system is working
This session will cover how cross-regional teams collaborate to navigate divergent labeling laws, ingredient standards, and import/export requirements, and offer real-world insight into how forward-thinking companies are building scalable, resilient frameworks to ensure compliance without compromising product quality or brand integrity.
If you're interested in how global businesses like Five Guys rise to the challenges of cross-cultural collaboration, this Day One session is a great chance to get a taste of the behind-the-scenes world of global food operations. Register for Trustwell's 8th Annual Virtual reCONNECT today and mark your calendar for October 21 at 1:35 PM ET to hear from Natalja and Megan. It’s a conversation you won't want to miss!
Join Us for Virtual reCONNECT 2025: The Connected Future of the Food Industry